FutAve
Live“Coverage is a commodity. Judgment isn’t.”
Why it’s different
It starts with the recommendation and attaches the scores, not the other way around. The AI layer explains each call instead of hiding it.
The best systems run without you.
I run my team at Pinterest by the same rule I ship side projects by: know exactly who it’s for, cut what doesn’t serve them, and then get out of the way. Eight years a founder before a decade-plus building for Disney, NBC, Netflix, and Spotify.
Case studies
Things I’m building
TheraBasics
Live“Engagement metrics have no place in therapy.”
The tradeoff I made
Built for the therapist’s workflow, not daily-active charts. A client’s thirty-second check-in becomes one honest paragraph, ready before the session starts.
Center Ref
Public beta“The best referee screen is barely a screen.”
Why it’s different
Designed on a U-12 pitch with a whistle in my hand, not at a desk. AYSO presets U6–U19, stoppage that arms its own countdown.
Off the clock
The weekend
The other half of the week — a small Episcopal parish in L.A., a board seat, and a livestream rig that goes live at 10 a.m. sharp.
People’s Warden
Christ the Good Shepherd · EpiscopalElected to represent the laity on the vestry. Less authority than the title suggests, more showing up — which is most of what leadership is.
Board Member
Good Shepherd Manor · Leimert ParkAffordable senior housing with long roots. Governance and stewardship: keeping a system steady for the people living inside it.
Livestream Producer
Sundays, 10 a.m.Built the parish’s broadcast stack from scratch — thumbnails, bulletins, clipping, all automated. It goes live every Sunday, and it runs without me.
AYSO Regional Referee
U-12, most SaturdaysWhistle in hand in my kids’ league. The weekend job that quietly turned into Center Ref.